Gleamin

Managed a large-scale monthly media budget of $150,000 for Gleamin, engineering a sophisticated cross-channel scaling blueprint. We focused heavily on Meta creative diversification—deploying creator-led UGC and before-and-after transformations—while utilizing Google Performance Max to capture high-intent search volume.

This dual-engine approach maximized efficiency at scale, generating a phenomenal 289% ROAS uplift and a 28% reduction in overall CPA despite the increased spending velocity.